We're very happy to have been asked by Design agency FiftyEightWest to create the colourful and playful character illustration Chewy for candy brand Chewits by Cloetta. 

illustrators Joost van Schaik and Phil Evans made this character come to life. 

Candy manufacturer Cloetta, founded in 1862, is a leading confectionery company in the Nordic region and The Netherlands. Cloetta is manufacturing and marketing confectionery, chocolate products, nuts, pastilles, chewing gum and pick & mix concepts. In total, Cloetta products are sold in more than 50 markets worldwide. The brand Chewits goes back as far as 1965.

illustration Chewie - Joost van Schaik  Illustration candy - Phil Evans

illustration Chewie - Joost van Schaik  illustration fruit - Phil Evans

packaging design Fiftyeightwest

illustration Chewie - Joost van Schaik

illustration Chewie & tail - Joost van Schaik  illustration fruit - Phil Evans 

packaging design Fiftyeightwest

illustration Chewie & tail - Joost van Schaik  illustration cola - Phil Evans 

packaging design Fiftyeightwest

illustration Chewie & tail - Joost van Schaik  illustration ice cream - Phil Evans 

packaging design Fiftyeightwest

illustration Chewie & tail - Joost van Schaik  illustration fruit - Phil Evans 

packaging design Fiftyeightwest

illustration Chewie - Joost van Schaik  illustration candy - Phil Evans 

packaging design Fiftyeightwest

illustration Sour Chewie - Joost van Schaik  illustration candy - Phil Evans 

packaging design Fiftyeightwest

Thank you for watching :-)